AdTouch 97
AdTouch 97
Precision, feel, control.
97² in
16x19
A modern take on the classic box beam. Plush, controlled, and incredibly connected — made for players who value feel and precision above all.
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The Precision-First Box Beam for Players Who Love Feel
The AdTouch 97 is a classic-inspired box beam racquet built for players who value feel, feedback, and precision above everything else.
With a uniform-thickness box beam and a tighter 97 sq. in. head, the AdTouch delivers buttery control and exceptional shot-shaping ability. It’s the frame you choose when you want your racquet to be an instrument—not a weapon.
Every swing feels intentional. Every ball feels connected.
Explore AdTouch 97
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How it feels to hit with
- Plush, comfortable feedback
- Extremely connected feel
- Predictable response on every swing
- Slices and drop shots feel dialed in
- Stable without feeling overly stiff
Who it's best for
- Feel-first players
- Precision hitters
- All-court tacticians
- Players who generate their own pace
- Anyone who wants classic control with modern forgiveness
Technical Specs
String Recommendations
Logistics
- Ships in one business day (+2 if strung or customized)
- Free 30 day returns & exchanges (excluding string + customization fees)
- Racket matching and recommendations upon request
- 1 year limited warranty included
What's in the box?
- Unstrung racket + 1 pack of original donut dampeners.
Release Notes
Version 1.2 - Space Grey
Upgraded paint durability with new, space grey finish. Added trap door access with new butt cap design. Switched from molded carbon fiber to molded foam handles, available in sizes 2 and 3.
Version 1.0 - Black
Original design, tons of performance, no fluff. Carbon fiber construction, molded carbon handle, built for control and feel.
30-Day Trial. Zero Risk. Full Confidence.
Take any frame to the court for 30 days.
If it’s not the right fit, return it — free and easy.

